When done wrong, personalization can make people fear for their privacy. Article originally published by Michelle Hawley, at CMSWire.
The hotel industry is seeing an increase in smart data providers that find new consent-based methods to identify, profile, and categorize consumers.
Big data provider enables over 27 million connections between January and June, increasing targeted advertising capabilities and revenues for customers.
Strategic partnerships ensure that hotel and travel businesses can deploy hyper-targeted promo campaigns and offer custom-tailored experiences using data from existing Wi-Fi services. Alpharetta, GA — March 2, 2021 — Zoox Smart Data (“Zoox”), an international provider of technological solutions that harnesses big data to build customer profiles from existing Wi-Fi networks, has announced additional... View Article
Zoox has announced the enhancement of its service offerings to include local advertising capabilities based on a guest’s physical location and individual interests.
Solution deployed across 4,141 Choice Hotels to host and manage internet landing pages should lead to enhanced guest satisfaction and loyalty.
The search for parking creates 30% more traffic. The search for parking costs over $70 billion dollars. Smart parking is the solution for our future
Leading innovator of guest profile technology grows regional portfolio as more hospitality and travel organizations adopt big data strategies proven to maximize experience personalization and business revenues. Alpharetta, GA — February 26, 2021 — Zoox Smart Data (“Zoox”), an international provider of technological solutions that harnesses big data to build customer profiles from existing Wi-Fi... View Article
Lucio Matias, Zoox Pass & Pay Project Manager, explains the benefits of a Data Wallet for the customer experience and companies in various segments.
